Director of Retail Sales and Marketing
4 days ago
Be a motivational leader and coach to their team.
Develop a strategy for attaining retail accounts then implement that strategy and achieve 2-3x revenue.
Measure and report the status of client relationships, B2B marketing initiatives, and revenue growth.
Use this information to perform industry competitive analysis to assist in business development and inform the sales process.
Optimize profitable revenue growth and client engagement.
Secure key partnerships and move beyond “pilot” and into expansion phase to hit 2019 and 2020 expansion targets.
Drive scale to new regions, ensure consistency in the Farmer’s Fridge messaging, branding, content and marketing materials.
Track industry trends and developments.
Recruit and develop their team as necessary.