Content Marketing Manager
3 weeks ago
Content: Support calendar through creation of content across the website, the blog, landing pages, whitepapers, e-books, emails, newsletters, ads, and more.
Campaigns: Help ideate, develop, and execute campaigns across social, email, and digital leveraging assets like blog content, case studies, and white papers.
Press: Build relationships with press and reporters; work toward creative placement and pitch story ideas as it fits into larger business/brand strategy; and integrate press mentions into content marketing execution. Hunt for passion leadership opportunities and engagements.
Social media: Support growing social media program and online reputation management. Ideate and execute social component of campaigns and events.
Digital marketing: Collaborate with Director of Content Marketing on earned, owned, and paid media.
Events: Support marketing events manager in execution of content strategy for conferences, trade shows, sponsorships, hosted events, webinars, podcasts, and more.
Distribution: Understand the hub-and-spoke ideology to connect, drive, and promote content across different channels, mediums, and audiences.