As the leader in online memorialization, Legacy.com collaborates with more than 1,500 newspaper and funeral homes in North America, Europe, Australia and New Zealand to provide ways for individuals to express condolences to their loved ones.
With more than 40 million unique visitors per month, Legacy.com is a top 50 U.S. domain as measured by Quantcast.
Over the years we have created a successful, growing business all while nurturing an organization that makes social contributions. If you have a big brain, big ambitions, and a big heart, we want you! We value individuals who take their work seriously, but also enjoy time away to spend with family, friends, and communities.
Legacy is seeking an SEO Analyst to join our team!
Plan tests, collect and analyze data and results, identify trends and insights
Track, report, and analyze website analytics and PPC initiatives and campaigns
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Work with the Product team to ensure SEO best practices are properly implemented on newly developed code
Work with content and social teams to drive SEO in content creation
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
The ability to deploy an effective local and long-tail search strategy
A deep understanding of mobile strategy and how it relates to SEO
An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
Discover & evaluate organic competitors
Daily Health Checks
Monthly KPI reporting
Crawl data analysis
Proven SEO with SEM experience (managing PPC campaigns)
Solid understanding of performance marketing, conversion, and online customer acquisition
Experience with A/B and multivariate experiments
Experience in building inbound organic search traffic
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
Have a data-driven, analytical mind, and strong math skills
Experience with BrightEdge or other enterprise SEO tool suites a plus
Experience with Google Analytics, including setup and analysis
- Medical, Dental & Vision Insurance
- Paid Time Off
- Short & Long Term Disability
- Life, Accident & Pet Insurance
- Casual Dress
- Parental Leave
- Flexible Spending Account
- Off-Site Events
- Friendly & Awesome People!