Product Marketing Manager

| Chicago

Company Overview

StratEx exists to turn complex into simple, empowering restaurants to create a better operations experience for managers and employees.

We are an industry leader in restaurant payroll, HR, benefits and labor management software as well as HR consultation. We find our purpose by connecting to our customer’s goals and ensuring smooth, reliable solutions, to help them reach those goals more quickly. StratEx prides itself on being an employer of choice. We are a very tight-knit family and that family means everything to us. We love the challenge of helping restaurants create their story, with a spirit of collaboration, innovation and partnership.

Position Summary

We are looking for a strategic-minded problem-solver able to bring our services and solutions to life, with an eye toward continual innovation. The team you will join is newly formed and inspired by an increased company focus on listening to “the voice of the customer,” and creating unified branding & messaging content across business units to respond to that voice. From a strategic standpoint, most content will be derived from best-practice Customer Experience design and will report to the Head of Customer Experience.

You must be able to deeply understand a variety of restaurant personas, including what piece of the business they own and how they can best be served by our solutions. You also must be able to understand the nuances of sophisticated technology and clearly disseminate the value: solutions over features.

You’ll be responsible for building content, doing market research, gathering and analyzing client data, and collaborating with a variety of teams (Sales, Product, Ops, Service) to strategize and execute on go to market campaigns.

This is an incredible growth opportunity to play a major role on a team that will only continue to grow.

Job Responsibilities/Essential Functions include, but are not limited to:

  • Create killer content for marketing platforms and business development materials, including training content, digital advertising, social media content, presentations, leave behind materials, and case studies

  • Assist in operational development of Customer Experience and Product Marketing dept.

  • Recommend and execute strategies to optimize customer journeys and experiences

  • Know your product area inside and out, prioritize work where our team can have the most impact, and connect your content recommendations to user outcomes and business goals.

  • Crafts value propositions and brand messaging maps tailored to a variety of audiences

  • Train and coach various business units on brand value and proper messaging

  • Collaborate with marketing, product, and sales teams to design, execute, and optimize multi-channel campaigns

  • Know not just how to collect data, but analyze and present substantive, material findings on where to improve user experiences

  • Define & monitor the success of product marketing programs and regularly report to key stakeholders, to identify opportunities for improvement

  • Be a trusted voice that shares and demonstrates the impact of marketing best practices with business and sales partners

  • Regular and predictable attendance

Job Competencies:

  • Interpersonal communication

  • Collaboration

  • Competitive Strategy

  • Design Thinking

  • Project Management

  • Time Management

  • Cross-functional leadership and team management skills

 Requirements:

  • 3-5 years of marketing experience, with emphasis on designing and delivering digital content, training content, product webinars, outbound email campaigns, social media, PR/media, sales enablement. Exposure to event planning and promotion is a plus.

  • Demonstrated success introducing products in B2B or B2C markets

  • Extensive client-facing success (B2B buyers in the restaurant industry, a plus)

  • Experience with Adobe Creative Suite

  • Experience providing training, marketing and branding support to diverse teams

  • Experience in product marketing or product management in high growth technology companies strongly preferred

  • Demonstrated ability to collaborate successfully with diverse internal and external teams

  • Demonstrated ability to tell data-driven stories through multiple channels

  • Strong organizational and workflow management skills

  • Experience with content marketing publishing and analytics tools

  • Bachelor’s degree in Marketing, Communications, Business or related field

  • Ability to thrive in a fast-paced, rapidly changing work environment

Physical Requirements/Work Environment: 

  • Must be able to sit at a desk for extended periods of time while working

  • Must be able to proficiently operate a computer and desk phone as means of communication with colleagues and clients

  • Must be able to occasionally travel to on-site client meetings on a local and national scale

  • Must be able to clearly present material to groups of people either in person or via electronic means of communication

  • Must be able to report into our Chicago HQ office

Equal Opportunity Statement:

Decisions and criteria governing the employment relationship with all employees at StratEx are made in a non-discriminatory manner, without regard to race, color, creed, religion, national origin, sex, marital status, pregnancy, disability, sexual orientation, gender expression, veteran status, age, FMLA status, or any other factor determined to be unlawful by federal, state or local statutes.

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Location

444 N. Michigan Ave, Chicago, IL 60611

What are StratEx Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Vacation & Time Off Benefits
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Stocked Kitchen
Happy Hours
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